A seven-year-old movie with a few new end-credits scenes beat three new, well-reviewed films on an especially crowded weekend. AP calls re-releases a way to fill holes in the schedule. This weekend had no hole. Primetime, Heart of the Beast and Forgotten Island all opened against it and Endgame still won. I get why people pay for a sure thing on a big screen. I just wish the sure thing weren’t from 2019.
“The re-release grossed $26 million over the weekend and another $60 million overseas, according to studio estimates Sunday. The film, which grossed $2.8 billion in 2019, was put back into theaters with several new end-credits scenes and an introductory thank-you to fans from Robert Downey Jr. and Chris Evans.
Among re-releases, only the 1997 release of “Star Wars: A New Hope” ($35.9 million) and the 2011 repeat of “The Lion King” ($30.2 million) have opened higher than “Endgame” in domestic cinemas.
Hollywood has increasingly turned to re-releases in recent years to take advantage of holes in the release schedule. But The Walt Disney Co. rerun, billed as “Endgame: Encore,” came out on top on an especially crowded weekend in theaters.”
The real winner is in this paragraph. Primetime cost $15 million and opened within about a million dollars of an $82 million Brad Pitt movie, in 500 fewer theaters.
““Heart of the Beast” cost $82 million to produce, making its path to profitability challenging. “Primetime,” starring Pattinson as “To Catch a Predator” host Chris Hansen, was made with a modest budget of $15 million, and it opened in 500 fewer theaters.”
The Hollywood Reporter has the detail that explains the Endgame number for me. More than half of its domestic weekend came from premium large format screens. People weren’t paying to see Endgame again so much as to see it huge, with unreleased footage and a look at Doomsday attached. That’s an event, and an event is the one thing my streaming apps can’t sell me.
“Around 52 percent of its domestic sum for this weekend came from Infinity Vision screens, the newly launched certification for premium large format theaters.”
And the most hopeful line in the whole weekend report.
“Some 69% of ticket buyers for “Primetime” were under the age of 30. Gen Z has emerged as the most regular moviegoing demographic, fueling hits this year like “Obsession” and “Backrooms.””
Keynote staging for a search box. Say what you like about the product, somebody in that building has watched a lot of Apple events.
“Speaking at an event that had the look and feel of an Apple Worldwide Developers Conference, Gebbia demonstrated various aspects of America.gov, the opening page of which reads: “Hello, America. Whatever you need from government, start here.””
35 seconds a scene is the number in this review I can't shake. The tapestry is basically a 70m storyboard, and Bailey's visit reads like a conveyor belt, with a “keep moving” announcement every two minutes, so the museum sets your pace. He still calls it memorable and I believe him. I'd just pay the same £33 to stand at Hastings for as long as I liked.
Genuine question: is that pace an opening-day thing, or is it the design?
“Time flies, and after 35 minutes we had reached the end. With a standard ticket costing £33, that works out at almost £1 a minute. And with 58 scenes, it was 35 seconds for each. But the experience was memorable.”
Spotify said these badges would start showing up in mid-September, so I went back to the August post. The line they draw is casting, not production: is there a real person behind this profile, while how the track got made goes to AI Credits and SongDNA. I'd want the same line for AI actors. The teeth are in the default, though. Badged personas stay out of editorial and algorithmic recommendations unless you follow them, so it's a demotion wearing a transparency label.
“Although there’s a broad spectrum in how artists use AI as a creative tool, the question of whether a profile represents an actual human is one where Spotify can help make a clear determination. This badge is about the artist’s public identity, not about how the music was made.”